In this episode, I explore the yogic concepts of saguna and nirguna as two very different approaches to launching and selling your offers: structured strategy versus intuitive flow. I unpack the specific strengths and pitfalls of both styles, and why neither is inherently “better” than the other. We also talk about how experience helps us move from needing rigid structure into deeper self-trust and discernment. If you’ve ever wondered whether you need a better plan or simply more trust in yourself, this episode is for you.
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REFERENCE
Frawley, David (2009) Inner Tantric Yoga: Working with the Universal Shakti, Motilal Banarsidass International, Delhi